Quick Take: Has Quality Changed Its Stripes?

Authored by

  • Thomas Dobler, Ph.D.

    SVP, Portfolio Manager

  • Katrina Khoupongsy, CFA

    SVP, Portfolio Management, Acadian Asset Management (Australia) Limited

Quality stocks historically have been defensive

  • Higher quality stocks, i.e., stocks with consistent earnings and healthy balance sheets, are generally viewed as less risky than the broader market.
  • Indeed, historically, quality stocks have typically outperformed during market downturns—although not to the same extent as low-beta stocks (see drawdown chart, top).

Over recent years, they have become riskier

  • But post-COVID, the defensive properties of quality have been less compelling: the MSCI Quality Index underperformed over both major drawdown periods in 2022 and earlier this year.
  • In fact, the composition of quality in recent years has shifted towards higher-beta names, as exemplified by the “Magnificent Seven,” causing quality to become more market-like (lower chart).
  • While that beta tilt helped quality outperform during periods of exuberance, it proved detrimental during downturns.

By comparison, low-beta stock have provided greater protection

  • Low-beta stocks have provided consistent and more significant drawdown protection (upper chart).
  • This year, in particular, they have benefitted from risk mispricing, i.e., returns of low-risk stocks have exceeded what their betas would predict.
  • While quality’s defensive character recently has been hamstrung by rising beta, the intersection of high-quality with low-beta has continued to deliver protection, outperforming both lower-quality and higher-beta stocks during drawdowns.

Returns During MSCI World Drawdowns:* Quality vs. Low Volatility

Returns During MSCI World Drawdowns:* Quality vs. Low Volatility

 

Market Sensitivity of High-Quality Stocks** has Risen

Market Sensitivity score versus overall cross section**

Market Sensitivity of High-Quality Stocks** has Risen

 
* Performance for each index calculated over peak-to-trough drawdown for MSCI World (with daily returns). ** Market sensitivity reflects standardized (mean-zero) market beta. High-quality stocks represent top quintile of MSCI World by profitability. Both measures were obtained from a commercially available risk model.
Hypothetical results do not reflect trading, borrow costs, and other implementation frictions, and they are not indicative of actual future results. Every investment program has the opportunity for loss as well as profit. It is not possible to invest directly in an index. Every investment program has the opportunity for losses as well as profits. Sources: Acadian based on index data from MSCI and a commercially available risk model. Copyright MSCI 2025. Unpublished. PROPRIETARY TO MSCI. All Rights Reserved. For illustrative purposes only.

Hypothetical

Acadian is providing hypothetical performance information for your review as we believe you have access to resources to independently analyze this information and have the financial expertise to understand the risks and limitations of the presentation of hypothetical performance. Please immediately advise if that is not the case.

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